1. PREP YOUR COMPLEXION
The building blocks of the perfect base starts with smooth, hydrated skin. That’s why moisturiser is an absolute must, ensuring your full coverage foundation never looks cakey.
On dry skin, use a moisturiser rich in plumping emollients and smooth it all over, using fingertips or palms of hands to press a little extra into particularly parched patches. Oily t-zones will feel balanced with an oil-free lotion or water-based gel, which you should massage in circular motions to get the blood pumping. Healthy glow, covered.
Tip: To perfect the plumpest complexion, use a gentle scrub before you apply moisturiser. This will sweep away any dead skin cells so creamy lotions and light gels are better absorbed.
2. TIME TO PRIME
After letting your moisturiser sink in, reach for a hydrating, skin-soothing, pore-protecting primer. Miracle Prep Beauty Protect Primer does it all, creating a smooth canvas while safeguarding skin from daily aggressors, like pollution or the blue light from your phone.
Use fingertips to apply, starting from the centre of your face and blending outwards. Then, wait for a couple of minutes before moving on to your full coverage foundation.
Tip: When applying foundation for oily skin, we like to tap a second layer of primer through the t-zone. Shine can cause full coverage to fade faster, so keeping skin smooth and matte guarantees better grip.
3. GET FLAWLESS FULL COVERAGE
For the most natural finish to your full coverage foundation, it’s essential that you find the correct shade. When choosing yours, stand in natural light and swatch in three places: across your cheek, your jawline and your neck.
Then, dot your chosen shade of the beautifully buildable Facefinity All Day Flawless 3-in-1 Foundation, which camouflages blemishes, dark circles and discolouration in a single stroke. If you prefer a sponge applicator, blot upwards and outwards to cover all areas of the skin, using the tip or edge of the sponge to get into any creases around the nose, chin and eyes. Finally, use fingertips to give your foundation one last press into the skin, so the formula melts in without a trace.
Tip: Make sure you blend foundation down onto your neck and ears, before gently blotting the edges of your base with a makeup sponge.
4. CLEVERLY CONCEAL
When you’re perfecting full coverage foundation, you should always tap on your concealer last. This allows you to pinpoint the places where you might want to add extra coverage, so you don’t end up applying too much.
In spots where you do want to keep dialling it up, Facefinity All Day Flawless Concealer is the dream, infused with Flexi-hold™ technology that allows the formula to move with your skin for the most natural look. Perfect for blemishes and hyperpigmentation – thanks to the creamy, easy to blend pigments – you can use the sponge tip to apply only where needed, then blend with fingertips.
Tip: Light-reflective concealers are your best pick for camouflaging dark circles. Try Radiant Lift Concealer, which comes with a built-in sponge applicator to target tired eyes. Flawless.