IntroducingMax Factor Voices

Beauty with depth

Miracle Glow Pro Universal Highlighter
Volume Infusion Mascara
13
Miracle Prep Eyeshadow Primer
Radiant Lift Concealer
1
Radiant Lift Foundation
8
Lipfinity Velvet Matte
Colour Elixir Lipstick
6

CREATIVE DIRECTOR

WENDY ROWE

An internationally renowned makeup artist, Wendy Rowe is collaborating closely with us to create products that answer the needs of Max Factor women.

A free gift from us to you 💕 When you spend £14 on #MaxFactor at @bootsuk you’ll receive this dreamy kit of summer makeup essentials FREE! ✨Honey Lacquer Lip Gloss ✨2000 Calorie Mascara ✨Kohl Eyeliner Pencil #SummerMakeup #HoneyLacquer #LipGloss #Mascara #2000CalorieMascara
Define & enhance your pout with Colour Elixir lip liner, for fuller looking lips👄 Match it with your signature shade of Colour Elixir lipstick 💄 #ColourElixirLipstick #ColourElixirLipLiner #LipstickFever #Lipstick #MaxFactor #Lips #LipLiner #Makeup #SummerMakeup
Want smoother lips in just 7 days? Try Colour Elixir Lipstick, available at @bootsuk Shade - English Rose 🌹 #colourelixirlipstick #24hrmoisture #colourelixir #maxfactorlipstick #lips @maxfactor
New LUXE pack 💄 Same hydrating formula 💋 Get smoother, fuller-looking lips with Colour Elixir, infused with vitamin E & Shea butter! #ColourElixirLipstick #LipstickFever #SatinLipstick #SheaButter #VitaminE #Hydrating #Lipstick #Lips #MaxFactor
Like what you see? Try Colour Elixir Lipstick in Brilliant Pink for yourself! 💕 shop now at @bootsuk #colourelixirlipstick #maxfactorlipstick #24hrmoisture #colourelixir #lips @maxfactor
When lipstick goes LUXE💄Our cult classic Colour Elixir Lipstick has new, gold chic packaging 😍⚡️ Shop now at @bootsuk #LipstickFever #Luxe #ColourElixirLipstick #MaxFactor #Lipstick #SatinLipstick #Gold #SummerMakeup #RedLips #RedLipstick
We want what she’s got. Behind the scenes with Cameron Russel who’s loving Colour Elixir Lipstick in English Rose. Shop now at @bootsuk Makeup by @wendyrowe Max Factor creative director & global makeup artist #colourelixirlipstick #24hrmoisture #colourelixir #maxfactorlipstick #lips @maxfactor @cameronrussell
🔥IT’S LIPSTICK FEVER 🔥 Your favourite lipstick now comes in 29 craveable, kissable shades 👄 Shop Colour Elixir Lipstick at @bootsuk now 💄 #ColourElixirLipstick #Lipstick #MaxFactor #LipstickFever #Makeup #SummerMakeup
Colour Elixir Lipstick has the seal of approval from @cameronrussell our new Max Factor global ambassador. Shop now at @bootsuk Makeup by @wendyrowe Max Factor creative director & global makeup artist #ColourElixirLipstick #24hrmoisture #ColourElixir #MaxFactorLipstick #Lips @maxfactor
Treat yourself ⚡️ Get the Signature Summer Trio FREE when you spend £14 on #MaxFactor at @bootsuk Everything you need for a bright eyed, glossy lip look ☀️ - Honey Lacquer Lip Gloss - 2000 Calorie Mascara - Kohl Eyeliner Pencil #Boots #FreeGift #Makeup #SummerMakeup
It’s the season of coral lipstick! ☀️ Warm up your complexion with this ultimate summer shade - INTENSELY CORAL 💋💄 Colour Elixir Lipstick available at @bootsuk #LipstickFever #ColourElixirLipstick #MaxFactor #Lipstick #SatinLipstick #Makeup
The cult classic Colour Elixir lipstick is now available in 29 shades & new luxe gold packaging!💄💋 Shop them now at @bootsuk #LipstickFever #ColourElixirLipstick #Lipstick #SatinLipstick #MaxFactor #Makeup #SummerMakeup
It’s the summer of LIPSTICK FEVER 🔥 Get ready with Colour Elixir, now in 29 shades you will L-O-V-E 💋 Available at @bootsuk #LipstickFever #ColourElixirLipstick #MaxFactor #SatinLipstick #Lipstick
Kiss hello to 29 craveable, kissable shades of Colour Elixir 👄 The smooth finish, hydrating lipstick you L-O-V-E ! Shop now at @bootsuk #LipstickFever #ColourElixirLipstick #MaxFactor #Lipstick
Lip lovers, rejoice 🙌 Colour Elixir Lipstick now comes in 29 craveable, kissable shades AND new luxe gold packaging⚡️ Shop now at @bootsuk #LipstickFever #ColourElixirLipstick #MaxFactor #Lipstick
🔥 IT’S LIPSTICK FEVER 🔥 Our cult classic, Colour Elixir Lipstick, now comes in 29 craveable, kissable shades 💋 Shop them at @bootsuk now for colour & moisture in 1 stroke! #LipstickFever #ColourElixirLipstick #MaxFactor
Add a pop of coral to your look this summer with Velvet Matte Lipstick in Sunkiss 🍑 The demi matte formula keeps lips moisturised while delivering bold colour 🔥 🙏 #VelvetMatte #Lipstick #CoralLipstick #MaxFactor #SummerMakeup
Master natural radiance with these glow-boosting beauties✨ Radiant Lift Foundation & Miracle glow highlighter, the perfect duo 💫 #RadiantSkin #RadiantLiftFoundation #MiracleGlowHighlighter #MaxFactor
We are so proud to announce @cameronrussell as our new Global Ambassador! ✨ We believe that true beauty shines through when people make the most of their individual beauty. Cameron is a true authentic beauty, who pursues her life passions: a model, a mother and an activist, without compromise. Creative Director @wendyrowe brought out Cameron’s unique beauty by showcasing her beautiful skin, deep brown eyes and stunning bone structure through the power of makeup artistry and our newest products which she helped develop. #alldayflawless #lashrevival #behindthescenes #globalambassador #maxfactorambassador #makeup #maxfactor #beauty
Achieve a truly radiant complexion with our MIRACLE GLOW highlighter ✨ A liquid highlighter that gives you effortlessly, natural glowing skin! #MiracleGlow #MiracleGlowHighlighter #MaxFactor #GlowingSkin #DewyMakeup

Max FactorVoices

Max Factor introduces 9 outstanding women from around the world. Their inner qualities and achievements represent true beauty with depth.