We’ve Found Your Perfect Summer Lipstick

Forget melting makeup and parched summer lips. Get ready to kiss hello to the new season with the ultimate beauty essential: Colour Elixir Lipstick. Ideal for holidays and all-day summer drinks, the super-conditioning formula contains nourishing, lip-loving ingredients that make you fall in love at first swipe. Soothe and smooth a dehydrated pout by gliding on the vitamin E, aloe and shea butter-enriched formula, adding a bold pop of colour and a hint of shine in a single sweep. So, when you’re trying to beat the summer heat and your makeup just won’t play ball, Colour Elixir’s statement lip shades will help to keep your beauty cool... Now, follow our go-to summer lipstick routine for a colourful pout with added benefits…

Step 1: Smooth

Create the perfect canvas for lip colour with a lip-prepping first step. The skin on our lips is delicate and needs a little extra TLC to stay smooth. Dry, flaky patches aren’t going to cut it when it comes to statement summer lip colour.

Start your lip routine by applying Miracle Prep Lip Scrub in circular motions, gently buffing away dry patches while infusing lips with skin-nourishing vitamin E. Remove the scrub with a warm, damp cloth before dotting on a small amount of night cream to hydrate and prep lips before colour. Leave for a few minutes to act as a lip mask, then blot off excess with tissue for the ideal base.

Model wearing Max Factor Colour Elixir Lipstick in Mulberry
Max Factor Colour Elixir Lipstick and Colour Elixir Lip Liner

Step 2: Prep

Are the long, hot days of summer taking their toll on your beauty regimen? To make your lip colour melt-proof despite the rising temperatures, line lips with Colour Elixir Universal Lip Liner, tracing over your cupid’s bow and outer lip line before feathering into the centre of lips. The translucent formula is ideal for plumping lips ahead of colour, while acting like a primer, giving colour something to grip on to. The result? Lip colour that can withstand the heat without stripping away moisture. Perfect for easy holiday makeup.

Step 3: Colour

The pièce de résistance of your lip routine: Colour Elixir Lipstick. Choose from 29 complexion-brightening, intensely-pigmented shades to light up your summer makeup look. From bronze-boosting Intense Coral (perfect for enhancing a post-holiday glow) to poppy pink Pomegranate, each lipstick is enriched with conditioning ingredients to nourish delicate lips without compromising on colour.

Apply Colour Elixir Lipstick in the centre of lips first, starting at the cupid’s bow and blending colour outwards for even coverage. The smoothing and moisturising shea and aloe butters will nourish lips, while delivering bold summer colour that lasts all day.

Product shot of various shades of Max Factor Colour Elixir Lipstick stacked together

Looking for more long-lasting lipstick tricks? Discover six makeup artist tips and hacks to ensure your favourite lip colour will stay in place all day.