You no longer have to compromise between comfort and moisture with Max Factor's Colour Elixir Soft Matte Lip Colour! The ultra weightless and lightweight texture provides a bare lip sensation and beautiful powder matte finish for soft blurred lips. Formulated with lightweight waxes and oils, the lip colour leaves a moisturised feeling whilst the ultra fine pigments flex with your lips and blur any imperfections. Available in 8 stunning shades.

005 Sand Cloud Select your shade/ 8
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How to apply

Step 1

For best results, ensure you have a smooth canvas before applying the product. Buff your lips delicately with a toothbrush to remove any dead skin.

Step 2

Apply the product using the soft slanted applicator for easy, even and precise application. Start with a light layer to leave a thin film on lips, for a more intense colour, apply another layer to get the blurred result.

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