I AM ALLURE

A modern take on screen siren Ava Gardner's iconic look. Create a smouldering sensuality with a stunning combination of statement eyes and vivid lips.

Look - I am Allure Media
  1. Step 1

    Create a beautiful, seamless base using Ageless Elixir 2-in-1 Foundation + Serum.

  2. Step 2

    Comb your eyebrows with an Eyebrow Pencil's handy brush. Then layer Eyebrow Pencil in Hazel and Ebony to create depth and a shape that is thick and a little wild.

  3. Step 3

    Line the base of your upper lashes using Liquid Effect Pencil in Black Fire. Smudge it to create contours across your eyelids, which get thicker towards the outer edges of your eyes.

  4. Step 4

    Use Colour Expert Eye Liner in Deep Black to draw very thin lines at the base of your lower lashes.

  5. Step 5

    Shade and softly smudge Wild Shadow Pot in Burnt Bark across your lower lids to create a shadow. Follow with Wild Shadow Pot in Pale Pebble to brighten your gaze.

  6. Step 6

    Layer two coats of False Lash Effect Fusion Mascara in Black to flatter your lashes.

  7. Step 7

    Define your lips with Colour Elixir Lip Liner in Red Rush and then fill in with Colour Elixir Lipstick in Ruby Tuesday for rich and luscious lips.

  8. Step 8

    Sculpt and illuminate your cheeks with Flawless Perfection Blush in Naturelle, applied with a blusher brush.